Sponsorship battle hits the newspapers
Soccer or cycling? An almost impossible choice, like the Beatles or the Stones, Porsche or Ferrari, Steve Jobs or Bill Gates. For the marketer, however, it ...Read more
Toyota Team immediately got picked up by DH Les Sports.Click here for the full article (in French).
In 2015 the e-commerce giant Alibaba set up a new venture with Sina Cooperation and created Alibaba Sports ...Read more
This time we take a look at one of the best practices in content marketing: LEGO ...Read more
Hij staat op plaats 38 in de Belgian Athletes Marketability (BAM) Index 2016. Toen scoorde Vandoorne vooral in onze pop-poll met een twintigste plek. Voor sociale media bereik stond Vandoorne op een 25ste plaats. Algemene bekendheid ...Read more
A New Agency World heeft 5 belangrijke redenen waarom er een perfecte match is voor wielersponsors ...Read more
This week the tech world gathered in Barcelona for the Mobile World Conference. This B2B conference is the biggest mobile industry event in the world. The most talked about launch was undoubtedly the (re-)launch of the Nokia 3310. For us, however, the products ...Read more
Recently, the Belgian Pro League released the tender for the tv rights of the professional football competition. The Pro League hopes to earn about €100 million ...Read more
In about a year and three months the most comprehensive piece of EU legislation in the digital area will apply. ...Read more
A New Agency World is proud to announce that it has partnered with KV Oostende. KV Oostende will be the first team in the Jupiler Pro League to use our Metheris system as their online marketing tool. We look forward to a valuable and fruitful partnership.
Launch of the BAM-index does not go unnoted: "Deze tien kunnen nog veel beter"Click here for the full article.
In order to have a marketing oriented opinion about Lotto-Soudal’s crowdfunding campaign for their fans, De Morgen contacted us at A New Agency World, to give our insight.Click here for the full article.
Aaah, July. Where most people think of sunny weather, long evening strolls at the beach, sipping cocktails and doing, well, absolutely nothing. We, at A New Agency World worked our asses off to knock your soccer socks off and the Belgian newspapers approved ...Read more
GfK and New Agency World have decided on a strategic partnership regarding market analytics and media valorisation. GfK will use Scirix as a tool for sponsorship exposure measurement.